Summary
There's a lot of action in Bollywood this season and not all of it onscreen. Actor Akshay Kumar is celebrating his Rs 20-crore price tag by buying a three-acre Portuguese heritage bungalow on Goa's Anjuna beach. Kareena Kapoor has just bought herself an apartment in Bandra but is too busy to move.
Apoorva Lakhia, a director, who is still owed Rs 11 lakh by his last producer, has just ordered a BMW on the basis of the signing amount for his next movie. And actor-director Rajat Kapoor, who spent seven years struggling to raise Rs 30 lakh for his second film, now has a blank cheque to make five films for Pritish Nandy Communications (PNC).See the full content of this document
Extract
Bollywood Extra Large ; Everything Is Magnified. Attendance, Box-Office Revenue and the Number of Screens. With a Rs 3,000-Crore Investment Over the Next 15 Months, the Mumbai Film Industry Is Living Life in the Fast Lane, Writes Kaveree Bamzai. Comment: Will Big Budgets Guarantee Better Bollywood Movies?Archives: The Boylet ClubArchives: How India Watches MoviesArchives: Bachchan Vs Khan
He's marking the occasion by working out for a towel scene written into the Rs 5-crore movie his friend is directing. From corporates in Hugo Boss suits to independent producers in Gucci T- shirts, there's a new buzz in town. It's the new economy of Bollywood and it's extra large.
Everyone's speaking a new language. Stars are called talent, movies are projects, selling films is de-risking and buying them is building intellectual property rights. Over the next 15 months, even the sceptics will start using the jargon as listed companies and private producers proceed to spend Rs 3,000 crore on making movies.Reliance alone has an intended fund of $1 billion (...See the full content of this document
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