We Will Work with the Other India ; Inclusive Growth Needs to Become Much More Than Just a Seminar- Friendly Buzzword.

Summary

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India's favourite management guru today, C.K. Prahalad rarely minces his words when espousing his theory of fortune at the bottom of the pyramid. At a conclave organised by Confederation of Indian Industry in May '08 (where Prahalad reiterated his vision for India at 75), he repeatedly pointed out that a red corridor is developing in India, starting at the Nepal borders and extending through Chhattisgarh and Andhra Pradesh. He said that this is an area where the rule of law doesn't exist. When someone in the audience asked what businessmen could possibly do in such a situation, Prahalad challenged the representatives of companies participating in the seminar to start one enterprise each in these areas, that would buy from, and sell to, the local people.

That was six months ago. A lot of water has flown down the river of economics, since Prahalad spoke about the problem of the two Indias. In fact, Prahalad had even warned that the wonderful vision of India as an economic superpower will remain a mirage unless the two Indias can unite. Sunil Chandiramani, National Director for Advisory Services at Ernst&Young adds:Even now, when the economic situation is bad, Indian companies should think how we can make this growth more inclusive.

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We Will Work with the Other India ; Inclusive Growth Needs to Become Much More Than Just a Seminar- Friendly Buzzword.

The terror attack on Mumbai has brought the existence of the two India...

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