I'm in a Lonely Phase of My Life: Ratan Tata [India Business]
Times of India, The › August 22, 2009
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I'm in a Lonely Phase of My Life: Ratan Tata [India Business]
Q: Are you feeling more apprehensive now than you felt at the launch of the Indica?
A: Not really. At that time, we did not know if the market, which knew us as a truck manufacturer, would accept us as a carmaker. We took somewhat widely publicised goals at that time. So at that time we were more nervous than we are today.A car-azy ideaQ: What sparked off the idea?A: In this particular case, you could not help but notice there were three-four family members on a scooter with a kid standing in the front, the guy driving and his wife sitting side saddle holding a little kid. When you are driving a car, you say to yourself to be careful, you know they may slip and fall. Add to that slippery roads and night time riding and you have a reasonably dangerous form of transport. That does not mean scooters should not exist-it's an evolution of bicycles and it's the path to prosperity. But, scooters as family transport seemed dangerous. I asked myse...See the full content of this document
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