The Growth Towns ; the India Growth Story has Fuelled a Rise in Incomes in the Hinterland Creating New Islands of Consumption.
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Summary
For decades, the enduring aphorism that best condensed the economic theory of trickle-down benefits of high economic growth has been A rising tide lifts all boats. The ultimate mantra of free market evangelists popularised by John F. Kennedy finds vindication across India too.
As India migrated from a $500-per-capita income at the beginning of the decade to $1000 now, higher earnings fuelled consumption and created markets in new geographic landscapes, extending beyond the big metros and even Tier II submetros. Kolhapur, better known for its hand-made chappals; Kannur, famous for the export of communism; cotton townSee the full content of this document
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The Growth Towns ; the India Growth Story has Fuelled a Rise in Incomes in the Hinterland Creating New Islands of Consumption.
Erode and Yamunanagar, best known for the manufacture of utensils, are now the destinations for companies seeking consumers and market share.
If Future Group Chairman Kishore Biyani has chosen small town Jharkhand boy Mahendra Singh Dhoni as the brand ambassador for Big Bazaar, it is not just for cricket but market economics too.True, the stereotypical ima...See the full content of this document
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