Cows and Effect ; a Community of Idol-Makers Finds a New Way to Make the Usual Idols for Diwali, Using Eco-Friendly Methods and Help From Cows to Earn a Better Living.

Summary

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For over a hundred families of the Saini community in Meenakshipuram, Meerut, this Diwali will be different. In the business of manufacturing idols for Diwali puja, they have reinvented themselves this year with help from the Gosamvardhan Sewa Samiti-an organisation popularising cow products.

They have now taken to manufacturing Ganesh and Lakshmi idols from cowdung, cow's urine, milk, curd and ghee instead of making these with the usual Plaster of Paris (POP). Pawan Kumar, who has switched over to the new style, says: "Earlier I used to barely make Rs 5,000 per month, but now my income has doubled." Shokendra Kumar, another idol-maker says: "We make about Rs 25-30 on each deity."

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Extract

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Cows and Effect ; a Community of Idol-Makers Finds a New Way to Make the Usual Idols for Diwali, Using Eco-Friendly Methods and Help From Cows to Earn a Better Living.

The project that started last April has already produced over 15,000 pairs of Ga...

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