Innovation Nation ; Despite Considerable Hurdles, Many Indian Companies Devised Radical, Innovative Ways to Grow Their Businesses. Emulating Them Requires Being Subversive and Thinking Differently.

Business TodayJuly 21, 2009

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Summary


If you agree with Michael Porter that innovation is the central issue in economic prosperity, Porus Munshi's Making Breakthrough Innovation Happen will provide some hope for India's next phase of growth. This book is a compilation of India Shining -type entrepreneurship and innovation stories: 11 examples extracted from extensive research by the Marico Innovation Foundation and profiled in detail.

For far too long, Western, Japanese and now Chinese examples have been the stock-in-trade for most academics, journalists and other broadcasters. It's not that Indian examples didn't exist, but finding out about them was more difficult. For that reason alone, this book and the underlying research will be most appreciated by the growing tribe that rejects the pessimism of the China'sdoing- everything-right-and-we'll-never-catchup brigade. These examples show our way of letting a thousand flowers bloom.

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Innovation Nation ; Despite Considerable Hurdles, Many Indian Companies Devised Radical, Innovative Ways to Grow Their Businesses. Emulating Them Requires Being Subversive and Thinking Differently.

The range of examples is extensive, spanning start-ups such as Aravind Eye Hospital and Su-Kam; public services such as Tri...

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