The Small and the Beautiful ; Take Smes Out of the Equation and India Inc. Will Suddenly Appear to Be On Wobbly Legs. For, While the Big Boys May Make the Big Picture, the Big Picture Itself Is Composed of Thousands of Minutiae.

Summary

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They aren't the best subjects for photoshoots operating from industrial estates, making things like overhead cranes and with brands that lie buried under the hood of your latest Maruti A-Star. In a world preoccupied with bigness, even their classification tries to put them in their place: Small & Medium Enterprises (SMEs).

Their promoters shun the limelight, instead wrestling for payments from corporate giants (often their main customers), driving up from their kutcha roads to negotiate with banks or with their excise officer. But they are also stars of India's irrepressible entrepreneurial spirit, sheer numbers making up for individual size.

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Extract

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The Small and the Beautiful ; Take Smes Out of the Equation and India Inc. Will Suddenly Appear to Be On Wobbly Legs. For, While the Big Boys May Make the Big Picture, the Big Picture Itself Is Composed of Thousands of Minutiae.

SMEs over 13 million of them, employing 42-million plus people account for nearly half of India's manufacturing output an...

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